Wednesday, 2 January 2013

Fonts and Colours

Colours for Ancillary 
The colour scheme we have chosen in black, white and red. After much consideration and looking at our music video we decided that black and white as our main colour scheme would be best. We decided this because our music video has a lot of low key lighting and is filmed in the evening which makes it quite dark. We decided to add red into it to give it a flash of colour and because in our music video our main artist Pats in wearing bright red. We have done this to create a visual link between all products and believe it will look stylish. Black and white are a classic combination and is very simple.

Fonts

After looking on PhotoShop and Quark i have decided to use two main fonts. The main font I am going to use fro both my digipak and my advert is BASE 02. This is a bold font that I believe goes with our theme and genre as they are very bold and look like graffti text.

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