Audience Planning

Audience for our video

Here are a few basic photographs of people that we feel that could represent our audience. The way the males are dressed is similar to the way in which Pats and JB would be likely to dress and the girls shown are examples of the sort of girls that Pats and JB would appeal to and attract.

This is a twitter profile of a British girl called Kirsty brown. She 19 years old and a fan of Pats and JB and follows there music and style. By looking at her tweets we get an idea of her interests and this helps us to understand how to appeal to her and others like her. Kirsty is an 'Aspirer' as she lives in London city and is very interested in how she looks and her status. She tends to shop for designer clothing and accessories for example she loves her Louis Vuitton handbag. She also likes to shop in Topshop which is a trendy and reasonably expensive high street store. 

Kirsty also likes her gadgets as well as telling everyone about them. Her iPhone 5 seems to be her latest purchase. This reflects her love of showing off and maintaing status which may be why she likes rap music i.e Pats and JB. Rap music often comes with connotations of wealth and status and Kirsty finds this exciting and glamorous.